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Save the date! Webinar - Why should public procurers choose EU Ecolabel certified products? (live from the European Commission TV Studio)

Approximately 14% of the EU’s GDP is spent by public procurers on goods, services and works, giving Green Public Procurement (GPP) significant potential to advance the EU’s sustainability goals. By integrating environmental considerations into procurement decisions, the public sector can stimulate job creation, economic growth and investment, while also driving green innovation, enhancing resource and energy efficiency, and supporting the transition to a circular economy.

 

  • EU Ecolabel | circular economy
  • Friday 10 October 2025, 10:00 - 12:30 (CEST)
  • Online only
  • Live streaming available

Practical information

When
Friday 10 October 2025, 10:00 - 12:30 (CEST)
Where
Online only
Languages
English
Website
Download the calendar invitation

Description

But how to make greener procurement a reality across Europe? 

With over 100,000 certified products available on the EU market, the EU Ecolabel simplifies green procurement by providing reliable, science-based solutions that streamline procurement processes and support environmental objectives. 

What to expect from the live event?

  • Insights from the European Commission on the policy context for public procurement and role of the EU Ecolabel.
  • Panel discussion with policymakers and procurement experts on enabling greener tenders.
  • Successful case-stories from public authorities and businesses using the EU Ecolabel.
  • A hands-on session on integrating EU Ecolabel criteria into tender documents. 

This event is co-organised by Ecolabelling Sweden, the European Environmental Bureau (EEB), the French Agency for Ecological Transition (ADEME), and the European Commission. 

Take a look at the agenda

Why should public procurers choose EU Ecolabel certified products?

Friday, 10 October, 10:00 - 12:30 CET

9:45 – 10:00Opening of the virtual room
10:00 – 10:15

Welcome speech & introduction

  • Anna Norberg - Moderator, Team leader & Public Affairs, Ecolabelling Sweden
  • Pierre Henry, Deputy Head of Unit (Sustainable Products), DG Environment, European Commission
10:15 – 10:20slido
10:20 – 11:05

Policy pulse - how EU policies are powering up sustainable purchasing & the role of the EU Ecolabel

  • Marta Toporek, Legal and Policy Officer, DG Internal Market, Industry, Entrepreneurship and SMEs, European Commission
  • Dominique Sandy, Head of Sustainable and Innovation Procurement, ICLEI
  • Anna Linusson, CEO, Ecolabelling Sweden
  • Martina Ferrara, ESG and Certifications Project Manager, Punto 3, Italy
  • Céline Scheuer, Coordinator, ADEME, France
11:05 – 11:15Break time
11:15 – 12:00

Procurement in action - real stories, real impact

  • Ida Ginsborg, Team Leader, Sustainable Procurement, City of Copenhagen, Denmark
  • Anne Bentz, Director, 3AR, Nouvelle-Aquitaine, France
  • Thomas Gillesberger, Managing Director, Format Werk, Austria
  • Park Bao, Senior Regulatory Specialist, Diversey – A Solenis Company, The Netherlands
12:00 – 12:05Break time
12:05 – 12:20

From criteria to contracts - making it work

  • Paula Pérez-López, Scientific Officer, Joint Research Centre
12:20 – 12:25slido
12:25 – 12:30Final words

Take a look at the agenda (PDF) 

Want to learn more about the EU Ecolabel ahead of the webinar?