EU Ecolabel Success Story - Cleaning (2018)

Swania’s team led an internal assessment of the brand in order to judge the relevance of maintaining the EU Ecolabel certification for the few certified products under the new Maison Verte range. It was concluded that in order to preserve brand credibility and product competitiveness in the cleaning product industry, the Maison Verte brand would not only continue to have the EU Ecolabel for the existing certified products, but would also take the necessary steps to certify most of the brand’s products.