EU Ecolabel - Branding

Logo Guidelines

The logo guidelines (available in all EU languages) are intended for EU Ecolabel licence holders, national Competent Bodies, journalists, publishing houses and other relevant stakeholders. They provide clear instructions on how to properly use the EU Ecolabel logo on any type of packaging, marketing materials or publications. The guidelines will also assist you in making the best use of the toolkits below.

When using the EU Ecolabel logo in any form of publication, you commit to respecting the guidelines.

EU Ecolabel Logo Guidelines 2025

EU Ecolabel Product Category and Product Group icons

Tip: Follow and tag the EU Ecolabel LinkedIn page and/or DG ENV social media accounts (Twitter, Facebook, Instagram, YouTube, LinkedIn) when publishing on social media so that we share your posts on our pages. Don't forget to use #EUEcolabel.

EU Ecolabel Leaflet

Download the EU Ecolabel leaflet in all available languages: General edition (English), België / Belgique, Česká republika, Danmark, Deutschland, Eesti, España, Éire, France, Hrvatska, Italia, Latvija, Lietuva, Luxembourg, Magyarország, Malta, Nederland, Österreich, Polska, Portugal, România, Slovenija, Slovensko, Suomi, Sverige, Κύπρος, Ελλάδα and България.

Visibility on e-commerce platforms

Discover how your EU Ecolabel products gets displayed on E-Commerce platforms. Increase your products’ visibility by following three simple steps described in the brochure available in all EU languages.

Frequently asked questions about selling and promoting the EU Ecolabel