What is the EU Ecolabel?
Shopping today can be a challenge. There are so many products it's almost impossible to distinguish between them. To stand out, many brands now promote themselves as green or stress their environmental credentials. But can we always trust these claims?
The EU Ecolabel promotes goods and services with a guaranteed reduced environmental impact throughout their entire life cycle. It helps consumers, retailers, business and procurers to make truly sustainable choices. A label you can trust.
Why choose the EU Ecolabel?
- It showcases true ‘green’ products with a demonstrated reduced impact on the environment, preventing greenwashing
- It empowers consumers and procurers in making sustainable choices
- It boosts responsible, competitive and innovative businesses
- It guarantees compliance with new and forthcoming legislation on ecodesign, sustainability labelling and green claims
- It allows market actors to contribute to a circular, climate neutral and clean economy
Learn more about why it matters to businesses, consumers, retailers and procurers.
EU Ecolabel facts and figures
News
Discover the Chemi-Pharm success story and read about their commitments to sustainable cosmetics.
Discover how the EU Ecolabel for absorbent hygiene products boosts competitiveness, ensures environmental excellence, and aligns with EU legislation. Join the European Commission’s webinar on 9 April 2025 to explore business benefits and hear from industry leaders. Register now!
Discover the Kroll success story and read about their commitments to sustainable cosmetics.